Customer Feedback

How to collect and manage customer feedback like a pro

How to know if you need a product feedback tool

How to know if you need a product feedback tool

Most of us have used a spreadsheet as a product feedback “tool” at some point. However, there comes a time where a solution that simple isn’t enough.

Improving communication between product and support

Improving communication between product and support

Product and support are often portrayed as the two parts of a business that just “can’t get along”. Improving communication between these teams can be challenging.

How to communicate product value to potential customers

How to communicate product value to potential customers

You’ve built a piece of software. You think your product value is through the roof. It’s useful, functional, and overall amazing. There’s a problem, though.

How to give good feedback to a SaaS product

How to give good feedback to a SaaS product

Many of us like to think we know how to give good feedback for a SaaS product. However, that might not always be the case.

Beta testing: how to choose testers from your user base

Beta testing: how to choose testers from your user base

There are customers that are easy to get feedback from and who are qualified for beta testing. And then there are customers who aren’t. How do you choose?

Debunking the “faster horse” concern in customer feedback

Debunking the “faster horse” concern in customer feedback

Open customer feedback can be scary. What if someone asks for a “faster horse”? You’re going to have to build it, right? Nope.

3 situations where not listening to customers is fine

3 situations where not listening to customers is fine

Most companies are terrified at the idea of “not listening to customers”. However, some feedback does not come from a good place. Here’s how to respond.

How to tackle real-life social media customer service obstacles

How to tackle real-life social media customer service obstacles

Companies keeping social media in the marketing department alone are missing out on a huge opportunity—the chance to give the people what they want.

Managing customer expectations for new feature requests

Managing customer expectations for new feature requests

If you’ve worked in a customer-facing role at a SaaS company, then you’ve received feature requests before. How do you manage these customer expectations?

How to reduce SaaS churn with perfectly timed customer success

How to reduce SaaS churn with perfectly timed customer success

No matter how hard you work at acquiring new customers, it’s useless if you have a “leaky bucket”—a high churn rate. Here’s how customer success can help.

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Elen Veenpere

Marketer at Canny. Elen enjoys drinking unnecessary amounts of coffee, typing words, and filling out marketing spreadsheets.

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