Customer Feedback

There’s no “official” definition of being “customer focused”. Most companies have made up their own. Here are some tips to get you started.

Every company gets negative customer feedback. It will happen, no matter how hard you try to be flawless. The only thing you can control is how you react.

There’s a simple metric that gives you a good, easy snapshot of your customers’ satisfaction. What is NPS (Net Promoter Score) and how do you use it?

We recently created a survey in order to better understand how people feel about giving feedback about tech products (like Snapchat, Netflix, etc). We believe our experience building and designing quality products makes our feedback pretty valuable, yet we rarely feel like our voices are …