Building SaaS

From brand building to pricing, here are all things SaaS

Product adoption: How to get your team to use new tools

Product adoption: How to get your team to use new tools

Most teams use a lot of tools—and it can be hard to get everyone on board with a new one. Here’s how to get product adoption from your team from the very beginning.

Should you use a changelog tool?

Should you use a changelog tool?

A changelog shows what new features, fixes, or versions of your product you’ve released. Here’s why using a changelog tool is valuable for your user base, and for prospective customers.

How to write effective case studies for your software product

How to write effective case studies for your software product

Case studies are one of the best ways to communicate product value to potential customers. However, good case studies take time and commitment.

How to communicate your product roadmap to stakeholders

How to communicate your product roadmap to stakeholders

Effectively communicating a product roadmap can be tricky. Here’s how to tailor the information to different stakeholders.

Making a product video with no time and no budget

Making a product video with no time and no budget

Making product videos is a great way to get people excited about your product and boost brand affinity. Here’s how we do it with practically no time and no budget.

Free SaaS tools for companies on a budget (and a pre-formatted budgeting sheet)

Free SaaS tools for companies on a budget (and a pre-formatted budgeting sheet)

Not every SaaS company has endless spare money. One of the biggest piggy bank breakers are the tools we use—and it adds up fast.

How internal product roadmaps improve productivity and transparency

How internal product roadmaps improve productivity and transparency

Internal product roadmaps have benefits way beyond keeping development work organized. Getting to them requires pulling them out of their narrow context.

How to reduce SaaS churn with perfectly timed customer success

How to reduce SaaS churn with perfectly timed customer success

No matter how hard you work at acquiring new customers, it’s useless if you have a “leaky bucket”—a high churn rate. Here’s how customer success can help.

Saying no to big customers

Saying no to big customers

We decided Canny would be a self-serve product and focus on small to mid-sized companies. Here’s why we’re saying no to big customers.

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